The first thing you're going to need is a Google Places account. This is where you will set up and claim your business. It's like creating a listing in a directory, so it's pretty easy to do. Here are 5 tips:
1. Fill out the information as detailed as you can.
2. Make sure the way you list your business on Google Places is exactly the same everywhere else you may have listed it. Believe it or not, there is a difference between "84 NE Loop 410, Suite 325" and "84 North East Loop 410, Ste. 325". These are called citations, and they need to be as consistent as possible.
3. Add photos or video to the page if you have them.
4. Make sure you select the industries that describe your website the best. DO NOT just add keywords here - this is considered a spammy tactic, and is easily detectable.
5. Have your customers review you on your places page, or other sites that Google may be picking up reviews from (yelp.com, yp.com, etc.)
Once you're done filling all of this out, you have the option to get a phone call, or get a postcard to make the listing live.
Still not showing up? You'll need to work on getting more "citations", or directory listings. Citations are to a local listing what an inbound link is to an organic listing. Secondly, you may need more customers to "vouch" for you and leave a review, but don't get spammy fake ones, because that can actually hurt you rather than help.
1. Fill out the information as detailed as you can.
2. Make sure the way you list your business on Google Places is exactly the same everywhere else you may have listed it. Believe it or not, there is a difference between "84 NE Loop 410, Suite 325" and "84 North East Loop 410, Ste. 325". These are called citations, and they need to be as consistent as possible.
3. Add photos or video to the page if you have them.
4. Make sure you select the industries that describe your website the best. DO NOT just add keywords here - this is considered a spammy tactic, and is easily detectable.
5. Have your customers review you on your places page, or other sites that Google may be picking up reviews from (yelp.com, yp.com, etc.)
Once you're done filling all of this out, you have the option to get a phone call, or get a postcard to make the listing live.
Still not showing up? You'll need to work on getting more "citations", or directory listings. Citations are to a local listing what an inbound link is to an organic listing. Secondly, you may need more customers to "vouch" for you and leave a review, but don't get spammy fake ones, because that can actually hurt you rather than help.
Good info! A few of the seo agencies I've spoken to mentioned this google places tool as well. They said it's a great tool to get your company name out there. Looks like it's worth giving it a try. Thanks!
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