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Showing posts from January, 2011

SEO - Tips for your Website Effectiveness

1. Where do your eyes go first?  A visitor to your website typically has an attention span of only a few seconds. That means your website must “hook” them in that amount of time. Make sure the first thing they see/notice is something interesting enough to buy you more time. 2. Do you know right away what this website is about?  Again, you have limited time to get your message across. If there are too many distractions, a site visitor may not ever know what you are selling. 3. Is the important information “above the fold?”  Most site visitors want to know the details without doing a lot of work. If they have to scroll down to find the main idea, they will likely leave earlier than you’d like. Make sure that your Unique Selling Proposition (USP) is clearly spelled out. This is a piece of information that says in one sentence or less why someone should do business with you. Make it clear and prominent on your site. 4. Can you easily find the benefits of the product/service?...

HTML Working Group : Eight HTML5 Drafts Updated

The HTML Working Group published eight documents: Working Drafts of the HTML5 specification , the accompanying explanatory document HTML5 differences from HTML4 , and the related non-normative reference HTML: The Markup Language . Working Drafts of the specifications HTML+RDFa 1.1 and HTML Microdata , which define mechanisms for embedding machine-readable data in HTML documents, and the specification HTML Canvas 2D Context , which defines a 2D immediate-mode graphics API for use with the HTML5 <canvas> element. HTML5: Techniques for providing useful text alternatives , which is intended to help authors provide useful text alternatives for images in HTML documents. Polyglot Markup: HTML-Compatible XHTML Documents , which is intended to help authors produce XHTML documents that are also compatible with non-XML HTML syntax and parsing rules. Learn more about HTML5 . Related Link XHTML page with considerations of search engine optimization

Web Content Writer - Tips and Guidelines

All type of web content writers and internet users should follow some rules to improve presence on internet and search engine optimization. A few key points for anyone publishing blog entries, twitter updates, Facebook status updates, comments on blogs or any other social media platform: Avoid referring to yourself or talking about yourself Talk about others and the social processes that occur between other people Stay positive, happy and up-beat. Don't use bad language. If you want comments, ask your readers for them by using inclusive pronouns that encourages "cognitive process"  - words like 'think', 'opinion', etc. If you want lots of friends, use social language and write longer blog entries, comments or updates that talk about other people rather than yourself. Introduction: Mastering Digital Growth in 2025—From SEO to Social Media and AI In 2025, digital success isn’t just about having an online presence—it’s about strategically connect...

Reciprocal linking - Advice to bloggers and webmasters

Matt Cutts, a member of the Search Quality Group at Google has confirmed that Google is now penalizing sites who are selling links. Here’s the quote from a comment he posted on Webmasterworld Advice to bloggers and webmasters is to consider very carefully if it's worth exchanging links with a commercial website, even if that website is related to your websites subject matter and looks non-spammy, friendly and useful. If you have several links like this already, its recommend assessing each one using the following criteria: If the website you're linking to engages in excessive link exchanging, remove the link. If the website has very little original content and lots of junk content they've scrounged from around the web and dumped on their site, remove the link. If they have excessive advertising or very agressive ads or affiliate programs, remove the link. If they have any other red flags like appearing on Google's list of unsafe sites or McAfee's list of bad...

SEO - Page description meta tag

Your Page Description is the first impression that Internet Searchers get after reading your Page Title on the search engine's results page. Many of these Web searchers will decide whether or not to click to your site based on your page description. Most search engines, use the Meta Description tag for the Web page's description. The Meta Description tag is also used for indexing your site with almost all major search engines. For these reasons, make sure that your Meta Description tag is descriptive, unique, clear, concise and contains keywords that people use when they are searching for your site. Do not use for example, "This is Company ABC's Home Page". This is neither descriptive nor unique. Also, use different descriptions for different pages. This will allow your results to be unique in the results page if multiple pages from your site are displayed together. Read : SEO-Title of your Web page